Interim Marketing & Events Director

Baldwin Hills Crenshaw/Capri Retail Services | Los Angeles, CA
2019 – 2020

Scope
Led marketing and events strategy for the property, overseeing community programming, marketing production, and partnership development.

Key Work

• Managed $200K+ annual marketing and events budget
• Directed production of digital and print marketing campaigns
• Produced 30+ community events including voter registration drives and health access programs
• Negotiated advertising placements and event rentals generating $300K+ in revenue
• Served as liaison between property leadership, community partners, and external vendors